<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[NorthPeak Solutions]]></title><description><![CDATA[Ukjent, men synlig! Fyll kalenderen din med nye kunder på 30 dager - garantert.]]></description><link>https://www.northpeaksolutions.no/blog</link><generator>RSS for Node</generator><lastBuildDate>Wed, 23 Sep 2026 00:52:22 GMT</lastBuildDate><atom:link href="https://www.northpeaksolutions.no/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Local SEO Checklist: 20 Things Every Local Business Should Check]]></title><description><![CDATA[Local SEO doesn't have to be complicated. But there are many small details that can affect how clearly Google and potential customers understand your business. Use this checklist to review your local online presence. Google Business Profile 1. Claim your Google Business Profile Make sure your business has a Business Profile that you manage and that the information belongs to the correct business. 2. Choose the right primary category Your primary category should accurately describe what your...]]></description><link>https://www.northpeaksolutions.no/post/local-seo-checklist-20-things-every-local-business-should-check</link><guid isPermaLink="false">6ab30e97a9cd81127b639ee5</guid><pubDate>Tue, 22 Sep 2026 23:26:57 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[How to Respond to Google Reviews: A Practical Guide for Businesses]]></title><description><![CDATA[Getting a Google review is only part of the process. How you respond can also shape how potential customers perceive your business. A professional response shows that your business pays attention to customer feedback and is willing to engage with customers. Respond to positive reviews When someone leaves a positive review, you don't need to write a long response. A simple, genuine thank-you is often enough. For example: “Thank you for the kind review, Sarah. We're glad you were happy with the...]]></description><link>https://www.northpeaksolutions.no/post/how-to-respond-to-google-reviews-a-practical-guide-for-businesses</link><guid isPermaLink="false">6ab30e276b7f5be70be6ddeb</guid><pubDate>Tue, 22 Sep 2026 23:25:27 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[How Photos Can Improve Your Google Business Profile]]></title><description><![CDATA[When someone discovers your business on Google, they don't just read your business name. They may also look at your photos. Photos can show potential customers what your business looks like, what you offer and what they can expect when they visit. Google itself recommends adding photos to help customers recognize and understand a business. Show people the real business The most useful photos are usually authentic photos of your actual business. Depending on your business, that could include:...]]></description><link>https://www.northpeaksolutions.no/post/how-photos-can-improve-your-google-business-profile</link><guid isPermaLink="false">6ab30d5a6b7f5be70be6dc84</guid><pubDate>Tue, 22 Sep 2026 23:23:21 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[What Are Google Business Profile Insights and What Can They Tell You?]]></title><description><![CDATA[Many business owners know they have a Google Business Profile. Far fewer regularly look at the data behind it. Google Business Profile provides performance information that can help you understand how customers interact with your business on Google. This information can give you a better idea of how people discover and engage with your business online. What can you see? Depending on your profile and Google's current reporting features, you may be able to see information about actions...]]></description><link>https://www.northpeaksolutions.no/post/what-are-google-business-profile-insights-and-what-can-they-tell-you</link><guid isPermaLink="false">6ab30d0d137b0cd01d215b11</guid><pubDate>Tue, 22 Sep 2026 23:20:12 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[How to Get More Genuine Google Reviews From Customers]]></title><description><![CDATA[Google reviews can play an important role in your online presence. They help potential customers understand what other people think about your business, and Google states that reviews and positive ratings can contribute to local ranking through prominence. But getting more reviews isn't about convincing customers to leave five stars. It's about making it easy for genuine customers to share their experience. Ask at the right time Think about when your customer is most likely to be satisfied...]]></description><link>https://www.northpeaksolutions.no/post/how-to-get-more-genuine-google-reviews-from-customers</link><guid isPermaLink="false">6ab30ca1137b0cd01d215a49</guid><pubDate>Tue, 22 Sep 2026 23:18:38 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Why Your Business Isn't Showing Up for “Near Me” Searches]]></title><description><![CDATA[You may have searched for your own business using a phrase like: “plumber near me” or “dentist near me” and wondered why your business doesn't appear. The first thing to understand is that there isn't one fixed “near me” ranking. Google's local results can vary depending on the location of the person searching. Google considers distance Distance is one of Google's main local ranking factors. Google explains that local results are primarily based on: Relevance Distance Prominence Distance...]]></description><link>https://www.northpeaksolutions.no/post/why-your-business-isn-t-showing-up-for-near-me-searches</link><guid isPermaLink="false">6ab30c526b7f5be70be6dada</guid><pubDate>Tue, 22 Sep 2026 23:17:03 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[How to Choose the Right Google Business Profile Category]]></title><description><![CDATA[One of the first decisions you make when setting up a Google Business Profile is choosing your business category. It might seem like a small detail. But your category helps Google understand what your business is and can influence which local searches your business is relevant to. So how should you choose it? Start with your primary category Google recommends choosing the most specific primary category that represents what your business is, rather than simply what it sells or offers. For...]]></description><link>https://www.northpeaksolutions.no/post/how-to-choose-the-right-google-business-profile-category</link><guid isPermaLink="false">6ab30c156b7f5be70be6da6d</guid><pubDate>Tue, 22 Sep 2026 23:15:59 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Meta Ads Explained: How Facebook and Instagram Advertising Works]]></title><description><![CDATA[You've probably seen advertisements while scrolling through Facebook or Instagram. Those advertisements are often created through Meta Ads. Meta's advertising platform allows businesses to promote their products and services across Meta's platforms and reach selected audiences. But how does it actually work? You choose who you want to reach One of the main differences between Meta Ads and Google Search Ads is how people are reached. On Google, someone may actively search for a service. On...]]></description><link>https://www.northpeaksolutions.no/post/meta-ads-explained-how-facebook-and-instagram-advertising-works</link><guid isPermaLink="false">6ab30ba96b7f5be70be6d9b7</guid><pubDate>Tue, 22 Sep 2026 23:14:39 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Google Ads Explained: How Paid Search Advertising Works]]></title><description><![CDATA[You've probably seen businesses appear at the top of Google with a small “Sponsored” label. Those are Google Ads. Google Ads allows businesses to pay to advertise across Google's network, including on Google Search. But how does it actually work? Someone searches for something Imagine someone in Oslo searches: “Emergency plumber Oslo” A business that offers emergency plumbing services may want to appear when that search happens. With Google Ads, businesses can create ads that are eligible to...]]></description><link>https://www.northpeaksolutions.no/post/google-ads-explained-how-paid-search-advertising-works</link><guid isPermaLink="false">6ab30b3f6b7f5be70be6d910</guid><pubDate>Tue, 22 Sep 2026 23:12:42 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Google Ads vs. Meta Ads: Which Is Better for Local Businesses?]]></title><description><![CDATA[If you're a local business looking to attract more customers online, two advertising platforms often come up: Google Ads and Meta Ads. Both can put your business in front of potential customers, but they work in very different ways. So which one should you use? The answer depends on what you're trying to achieve. Google Ads: Reach People Who Are Already Searching Google Ads can show your business when people search for products or services related to what you offer. For example, someone might...]]></description><link>https://www.northpeaksolutions.no/post/google-ads-vs-meta-ads-which-is-better-for-local-businesses</link><guid isPermaLink="false">6ab2fb53d546ccce7d809b9d</guid><pubDate>Tue, 22 Sep 2026 22:06:52 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[The Local SEO Flywheel: How One Customer Can Help Bring You More Customers]]></title><description><![CDATA[Getting one new customer is valuable. But what if that customer could also contribute to your business's future visibility? This is where the idea of a local SEO flywheel comes in. It isn't a Google ranking trick or a guaranteed process. It's simply a way of understanding how several parts of your online presence can support each other over time. It starts with being found A potential customer searches for a service on Google. Your business appears in the local results. They visit your...]]></description><link>https://www.northpeaksolutions.no/post/the-local-seo-flywheel-how-one-customer-can-help-bring-you-more-customers</link><guid isPermaLink="false">6ab2f6509d1e8a5c4d403057</guid><pubDate>Tue, 22 Sep 2026 21:43:25 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[More Reviews Don't Always Mean Better Google Maps Rankings]]></title><description><![CDATA[It's easy to look at a competitor with hundreds of Google reviews and think: “That's why they rank above me.” Reviews can matter for local search—but the number of reviews isn't the whole story. Google says local results are primarily based on relevance, distance and prominence. It also states that more reviews and positive ratings can help a business's local ranking. So how should you think about reviews? Reviews are one part of the picture Imagine two businesses. Business A has 500 reviews....]]></description><link>https://www.northpeaksolutions.no/post/more-reviews-don-t-always-mean-better-google-maps-rankings</link><guid isPermaLink="false">6ab2f6089d1e8a5c4d402fe0</guid><pubDate>Tue, 22 Sep 2026 21:42:04 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Why Your Google Business Profile Needs Regular Updates]]></title><description><![CDATA[Your Google Business Profile is often one of the first places potential customers see your business. But businesses change. Opening hours change. Services change. Phone numbers change. Businesses move. New services are introduced. If your Google Business Profile doesn't reflect those changes, customers can end up with outdated information. Your information should stay accurate Google recommends keeping your Business Profile information complete and accurate. This includes details such as:...]]></description><link>https://www.northpeaksolutions.no/post/why-your-google-business-profile-needs-regular-updates</link><guid isPermaLink="false">6ab2f5ba9d1e8a5c4d402f4a</guid><pubDate>Tue, 22 Sep 2026 21:40:58 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Being #1 on Google Maps Isn't About Having the Biggest Business]]></title><description><![CDATA[You don't need to be the biggest business in your area to appear prominently on Google Maps. Local search works differently from simply choosing the biggest or most established company. Google says local results are primarily based on relevance, distance and prominence. That creates opportunities for smaller local businesses. Relevance matters Google tries to show businesses that are relevant to what someone is searching for. For example, if someone searches for: “plumber Oslo” Google wants...]]></description><link>https://www.northpeaksolutions.no/post/being-1-on-google-maps-isn-t-about-having-the-biggest-business</link><guid isPermaLink="false">6ab2f575d546ccce7d808dfd</guid><pubDate>Tue, 22 Sep 2026 21:39:28 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[How to Get More Customers From Google Without Paying for Ads]]></title><description><![CDATA[Google can be one of the most valuable sources of customers for a local business. But you don't always need to pay for every click. Your business can also appear organically in Google's local results, including Google Maps. Start with your Google Business Profile Your Google Business Profile is one of the foundations of local search visibility. Make sure your business information is accurate and complete, including your business category, opening hours, phone number, website and services....]]></description><link>https://www.northpeaksolutions.no/post/how-to-get-more-customers-from-google-without-paying-for-ads</link><guid isPermaLink="false">6ab2f5289d1e8a5c4d402e3e</guid><pubDate>Tue, 22 Sep 2026 21:38:10 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[The Biggest Google Business Profile Mistake Local Businesses Make]]></title><description><![CDATA[Many businesses create a Google Business Profile, fill in the basic information, and then leave it alone. That can be a mistake. Your Google Business Profile is an important source of information about your business. Google uses information from your profile, your website and other sources to help understand your business and determine which local searches are relevant to you. Your profile should accurately represent your business Google recommends keeping your business information complete...]]></description><link>https://www.northpeaksolutions.no/post/the-biggest-google-business-profile-mistake-local-businesses-make</link><guid isPermaLink="false">6ab2f48e9cf35fc9ba0065f3</guid><pubDate>Tue, 22 Sep 2026 21:35:55 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Why Your Competitor Shows Up Above You on Google Maps]]></title><description><![CDATA[Ever searched for your own service on Google Maps and wondered: “Why is my competitor showing up above me?” It doesn't necessarily mean they have a better business. Google uses several factors to determine which local businesses appear most prominently. Here are some of the main reasons a competitor may appear above you. 1. Their Business Profile is more relevant Google tries to show businesses that are most relevant to what someone searches for. For example, if someone searches for “dentist...]]></description><link>https://www.northpeaksolutions.no/post/why-your-competitor-shows-up-above-you-on-google-maps</link><guid isPermaLink="false">6ab2f3b69cf35fc9ba006496</guid><pubDate>Tue, 22 Sep 2026 21:33:34 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Why Google Reviews Matter More Than You Think]]></title><description><![CDATA[Imagine you're looking for a local business on Google. You find two companies offering the same service. One has 4.9 stars from 180 reviews. The other has 4.2 stars from 12 reviews. Which one are you more likely to click? For many customers, reviews are one of the first things they look at before deciding whether to contact a business. But reviews aren't only about convincing potential customers. They can also play a role in your local visibility on Google. Reviews Are Part of Your Google...]]></description><link>https://www.northpeaksolutions.no/post/why-google-reviews-matter-more-than-you-think</link><guid isPermaLink="false">6ab2f2b39d1e8a5c4d402a26</guid><pubDate>Tue, 22 Sep 2026 21:30:37 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[The 3 Main Factors That Affect Your Google Maps Ranking]]></title><description><![CDATA[Why does one business appear at the top of Google Maps while another appears much further down? There isn't one simple answer. According to Google, local search results are mainly influenced by three factors: Relevance, distance, and prominence. Let's look at what each one actually means. 1. Relevance — Does Your Business Match the Search? Relevance is about how well a business matches what someone is searching for. For example, if someone searches: "dentist in Oslo" Google wants to show...]]></description><link>https://www.northpeaksolutions.no/post/the-3-main-factors-that-affect-your-google-maps-ranking</link><guid isPermaLink="false">6ab2f2639cf35fc9ba00624f</guid><pubDate>Tue, 22 Sep 2026 21:26:20 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item><item><title><![CDATA[Why Your Business Isn't Showing Up on Google Maps]]></title><description><![CDATA[You search for your business on Google Maps. Nothing. You try again with a slightly different search. Still nothing. Then you search for one of your competitors — and there they are. This is a common frustration for local businesses. But not appearing near the top of Google Maps doesn't necessarily mean that something is "wrong" with your business. Google considers several factors when deciding which local businesses to show for a particular search. Understanding those factors is the first...]]></description><link>https://www.northpeaksolutions.no/post/why-your-business-isn-t-showing-up-on-google-maps</link><guid isPermaLink="false">6ab2ecda9d1e8a5c4d401bd3</guid><pubDate>Tue, 22 Sep 2026 21:09:10 GMT</pubDate><dc:creator>Assad Khan</dc:creator></item></channel></rss>